The Phoenician Resort in Scottsdale, Arizona served as the setting for Phoenix Fashion Week’s spring runway trend show “Spring Into Style” this past March 25th, 2017.
Arizona’s top stylists Style Stalkers, Ashley Paige, Sarah Parks, Sandra Mateu Yotty, Mitch Phillips and Parisa Zahedi participated in the event showcasing a spring trend of their choice, which included:
Style Stalkers – Statement sleeves trend
Ashley Paige (Ashley Paige Collective) – Floral trend
Sarah Parks (Fashion To Fit You) – Traveler trend
Sandra Mateu Yotty (Gitana Styling) – Yellow trend
Mitch Phillips (Rare Scarf Vintage) – Mixed prints trend
Parisa Zahedi – Punk trend
The event started with a press conference where media and bloggers asked the stylists about their backgrounds, careers and inspiration for the show.
This was immediately followed by the red carpet where influencers, fashion entrepreneurs and fashionistas joined the spring soiree.
Each stylist worked closely with an influencer to make their vision a reality.
Style Stalkers – Statement Sleeves – Lifestyle blogger, Collectively Candice
Ashley Paige – Floral – Lifestyle blogger, Harpreet Maan
Sarah Parks – Traveler – Philanthropist, Thill Westbrooks
Sandra Mateu Yotty – Yellow – Miss Arizona USA, Tommy Lynn Calhoun
Mitch Phillips – Mixed Prints – Lifestyle blogger sisters Leslie + Lindsey of SmartBlondes
Parisa Zahedi – Punk – TV Commentator and host, Kinsey Schofield
As guests kept arriving, people enjoyed a Style Villa filled with jewelry, clothes and accessories from vendors Park Lane Jewelry, Monica Mauro Jewelry, JBloom Designs, Divaz Boutique, Shazia’s Boutique, Honey B’s Boutique, Blush Boutique, Cha Cha Chic, Liv Rio Sportswear, BLU Bags and #PHXFW The Collection.
The unbelievable view of the Arizona landscape and mountains accompanied by the melodies of singer and guitar player Tom Kumagai set the ambiance for the night.
The sleek Log-in Lounge by Allure Event Company was a crowd’s favorite next to the new runway setup by the Phoenix Fashion Week production team.
Around 8:15 pm PHXFW Director, Brian Hill grabbed the mic and the fashion show began!
The first show was “Statement Sleeves” by Style Stalkers. Boldness, elegance and sleeves. The perfect opener for a night of originality, chicness and stardom!
The second show was “Floral” by Ashley Paige. A mix of feminine and edginess that gave a fresh look to the traditional spring trend. Fabulous!
The third show was “Traveler” by Sarah Parks (One of my personal favorites!). Handsome men, wearing perfectly put together suits, taking us somewhere exotic. What else can I say?
The fourth show was “Yellow” by us (Sandra Mateu Yotty/ Gitana Styling). Different shades of yellow paired in a variety of ways with different colors. Inspired by the idea of spending “A day on a yacht.” The goal, to help women incorporate the bright and bold hue into their everyday wardrobes {We will cover our yellow show in detail next week! Stay tuned}.
The fifth show was “Mixed Prints” by Mitch Phillips. An explosion of creativity with every outfit. One of the audience’s favorite for sure. Each look embodied the eclectic, fun and talent of its creator. Excellent!
The sixth and final show – a show stopper – “Punk” by Parisa Zahedi. Earlier Parisa said she wanted to show that punk wasn’t dead and so she did. Another extremely creative soul that closed the night on a high note! (A rock and roll, leather, fish nets kind of note!).
The hair and makeup was provided by Toni&Guy USA and MUZE Makeup (Incredible job!).
The after party took place at Ellure Lounge (Just fab!).
What a night! Thank you Phoenix Fashion Week for giving us the opportunity to express our creative minds and share it with the audience. it was a fun, energizing and rewarding journey! Till next year! xoxo!
PHXFW’s Spring Into Style 2017 Recap! Share on XFor fashion tips, behind the scenes content and to connect with us, sign up for our free weekly Style Newsletter here!